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Undergraduate Portfolio

Advertising Campaign Plan for COVERGIRL
Intro to Advertising 
Class Grade Received: A

Group project focusing on campaign strategies to advertise for a particular existing brand. 

SPSS Assignments
Quantitative Research Methods in Public Relations
Class Grade Received: A- 

Conducted research and research analysis through SPSS program. The document holds every SPSS assignment from the course.

Copy Platform & Copy Sheet for Print Ad
Writing for the Media
Class Grade Received: A

 

The requirements for this project was to create a copy platform and copy sheet for a company of my choice. I picked Nike and choose to provide two different magazine ad layout examples.

Taylor Morelli 
M.A. Corporate and Public Communications
Digital Marketing & Social Media Specialist

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